Who is Lovelee Looks | Lovelee Cosmetics?
Ashlee began investing time into her love for makeup in 2013. While still a college student, she used her love for beauty as a way to connect with others on campus as well as generate income. After a years time, Lovelee Looks was born. Lovelee Looks is the service based part of the business that specializes in soft glam makeup application. Ashlee equally enjoys teaching others how to do their own makeup - as she believes this helps to build confidence and boost self esteem.
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Further, Ashlee is the founder and owner of the Lovelee Cosmetics brand. A brand who's mission is to promote beauty that starts with the heart. That's right, beyond the physical. You may ask - "what does beauty that starts with the heart truly mean"? This breaks down into our core values, which include:
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- Character
- Compassion
- Confidence
- Community / contribution
- Customer- focus
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This brand was created to emphasize that the best beauty secret of all is the heart - as this is where all things stem from. We believe in character over cosmetics and compassion over concealer. As a way to give back to the community Ashlee has decided to dedicate a portion of quarterly sales to local girl organizations. She is also the founder of Girls Glam Weekend which is a yearly non-profit project dedicated to providing adolescent girls with confidence coaching and engaging hands on activities that assist them in exploring hobbies and careers in the beauty field.
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